The world’s first smartphones to deliver the VR TheaterMax experience
Enjoying multimedia on a smartphone has never been this exciting. Lenovo (HKSE: 992) (ADR: LNVGY) today unveils TheaterMax, the promise of an immersive experience powered by Lenovo Virtual Reality (VR) technology. It is touted to convert any multimedia content to become VR-enabled, giving users a cinematic experience when viewed through a VR headset. Lenovo proudly introduces the world’s first smartphones with TheaterMax, the Lenovo VIBE X3 and VIBE K4 Note.
“With over fifty percent of digital content being consumed on mobile devices at this age and time, smartphones continue to be users’ primary personal entertainment device. Lenovo expects that the numbers will continue to expand in the future; therefore, the demand for newer, more sophisticated functionalities will likewise increase. The Lenovo TheaterMax, powered by Lenovo Virtual Reality, sets us apart with our commitment to design cutting-edge smartphones that meets the needs of consumers at a friendly price point,” said Dino Romano, Country Manager, Lenovo Smartphones Philippines.
The launch of the new Lenovo smartphones is another testament of Lenovo’s commitment to growing the smartphone business in the Philippine market. According to IDC, smartphone penetration in the Philippines is seen to rise to about 70 percent by 2018.
Romano added, “Our smartphone business is a key growth engine to achieve PC Plus leadership. And with our protect and attack strategy, Lenovo is well-positioned to drive sustainable growth for the smartphone business in the Philippines.”
Upsized Multimedia Experience
TheaterMax allows users to do so much more than just viewing on a smartphone screen, through three key experiential pillars – exploring, watching and interacting.
Exploring: Whether coming home after a busy day or spending quality time with friends, there is always a new and refreshing experience waiting to be discovered. Experience videos and games come to life when users don a pair of VR glasses and soak in the vibrant visuals and rich surround sound.
Watching: Users can also choose to catch their favorite movies once more without the crowd with TheaterMax’s widescreen cinematics of vivid colors and immersive sound quality in the palm of the hand. Take time out from that hectic schedule and spend much needed quality time with the Lenovo VIBE X3 or VIBE K4 Note.
Interacting: Coupled with endless choices of games and applications, turn the Lenovo VIBE X3 or VIBE K4 Note into a gaming console with TheaterMax boasting smooth graphics, lifelike surround sound, and responsive 3D gameplay. Smartphones are already a hit with the young (and young at hearts) for their intuitiveness and user-friendliness, now users can look forward to even more exciting features.
Incorporating the world’s first large chambered front stereo speakers for a louder output and improved bass performance, the VIBE X3 boasts an all-new Dolby ATMOS® lifelike audio experience over speakers for the first time. Engineered with Lenovo Sound featuring the industry’s highest performance 32-bit mobile audio DAC (Digital-to-Analog Converter) with unprecedented dynamic range to play any audio format, the VIBE X3 ensures ultralow distortion and supreme audio clarity, redefining personal entertainment experiences on smartphones.
The VIBE X3 also comes with an advanced sound input and recording capabilities, for those aspiring to produce their own digital content. Lenovo’s configured 3-mic system and state-of-the-art Wolfson® audio codec effectively filters out ambient noise and greatly enhances sound quality, while its 21MP PDAF rear camera with 4K Ultra HD video recording capabilities and 8MP front camera ensures crisp quality videos and images.
The VIBE X3 also features a vibrant 5.5” Full HD display with a 178o wide viewing angle, a high contrast level of 1500:1 and 16M colors with Lenovo Screen color optimization to further enhance visual experience through a slew of dynamic colors and stunning details showcased on a high resolution screen.
To ensure an undisrupted entertainment experience, the VIBE X3’s core structure is strengthened to last. With a combination of a 3600mAh battery that allows users to watch a movie or three in full HD, top of the line 64-bit Qualcomm® Snapdragon™ 808 hexa-core processor with 3GB of RAM, the VIBE X3 is built to deliver an exceptional performance making multi-tasking a breeze. Internal storage of 32GB, expandable up to 160GB is also available to ensure easy access to a huge archive of music, movies and games, while staying connected with super-fast LTE speeds.
VIBE K4 Note: Undisrupted Multimedia Experience
Featuring a vibrant 5.5” Full HD display with a 178o wide viewing angle and 1080p clarity, together with color optimization and high-contrast technologies to further enhance the quality of the visuals, the Lenovo VIBE K4 Note delivers an uncompromised entertainment experience for streaming and watching video.
The Lenovo VIBE K4 Note also comes with advanced sound input and recording capabilities for those aspiring to produce their own digital content. Lenovo’s configured 3-mic system and state-of-the-art Wolfson® audio codec effectively filter out ambient noise and greatly enhance sound quality during recording. Its twin front ported stereo speakers enabled by Dolby Atmos® minimize noise and voice distortion when playing voice clips and songs, automatically fine-tuning any audio experience for listeners. Combined with a 13MP PDAF rear camera and a 5MP fixed-focused selfie camera, these features make VIBE K4 Note ideal for creative content producers.
The VIBE K4 Note is also built to perform. A 3300mAh embedded battery, 64-bit MediaTek® MT6753 octa-core processor and 3GB of RAM combine to deliver exceptional performance, promising users undisrupted gaming, multimedia, and social experiences on even the longest days.
Internal storage of 16GB, expandable up to 144GB also helps users maintain easy access to a huge archive of music, movies and games, while staying securely connected with super-fast LTE speeds and security features including fingerprint and NFC sensors.
Pricing and Availability
The Lenovo VIBE X3 will be available on the second week of April at all authorized Lenovo dealers nationwide. Pricing for the model starts at Php22, 099 and is bundled with a free VR headset, screen protector, and back cover. The VIBE X3 is available in Pearl White.
The Lenovo VIBE K4 Note is now available at all authorized Lenovo dealers nationwide. Pricing for the model starts at Php10, 699 and is bundled with a free VR headset, screen protector, and back cover. Colors available include Matte White and Matte Black.
Both smartphone models will also be upgradeable to Android 6.0 Marshmallow.
Lenovo (HKSE: 992) (ADR: LNVGY) is a $46 billion global Fortune 500 company and a leader in providing innovative consumer, commercial, and enterprise technology. Our portfolio of high-quality, secure products and services covers PCs (including the legendary Think and multimode YOGA brands), workstations, servers, storage, smart TVs and a family of mobile products like smartphones (including the Moto brand), tablets and apps. For the latest Lenovo news, follow us on Facebook, Twitter, Instagram, or visit us at www.lenovomobile.com.ph.