ALL-NEW SUZUKI FRONX LAUNCHED IN THE PHILIPPINES: PRACTICALITY MEETS PERFORMANCE

Suzuki Philippines has officially launched the all-new Fronx, including both hybrid and non-hybrid variants, on September 12, 2025, at Lakehall at Nena’s Sanctuary , Santa Rosa Laguna. Positioned as an “all-day, all-time car,” the Fronx is designed to meet the diverse needs of Filipino drivers—whether for city commutes, weekend road trips, or daily errands—while offering a balance of style, practicality, and affordability.

The Fronx stands out with its sporty coupe-style SUV silhouette, bold grille, LED headlamps, and 16-inch alloy wheels, giving it a premium and modern appearance. Inside, the cabin offers flexibility and comfort, equipped with a 7-inch touchscreen display audio system for the GL variant and a 9-inch touchscreen display audio system for the GLX and SGX variants, both with wireless Apple CarPlay and Android Auto. The SGX variant also comes with a Head-Up Display, which projects vital driving information from the instrument cluster onto a small screen above the dashboard, helping drivers stay focused on the road.

Suzuki revealed the official pricing for its four variants:

• Fronx GL AT – PHP 1,059,000
• Fronx GLX Hybrid AT – PHP 1,219,000
• Fronx GLX AT Hybrid (Two-Tone) – PHP 1,229,000
• Fronx SGX AT Hybrid (Two-Tone) – PHP 1,299,000

This competitive pricing makes the Fronx accessible to a wide range of buyers, from first-time car owners to families looking for a fuel-efficient and feature-packed crossover.

One of the strongest selling points of the Fronx is its remarkable fuel efficiency, capable of reaching 27 km per liter. Powered by a 1.5-liter engine, the crossover offers smooth performance and agile handling, making it a practical choice for drivers who value economy without sacrificing driving enjoyment. Additionally, the 360-degree camera systemprovides added convenience when parking and maneuvering in tight spaces, ensuring excellent visibility of the surroundings.

A major highlight of the new Fronx is the inclusion of Suzuki Safety Support, the brand’s advanced preventive safety suite. This technology features Dual Sensor Brake Support II, which detects possible collisions, warns the driver, activates brake assist, adjusts speed, and applies braking force to help mitigate impact. Additional features include Lane Departure Prevention, Lane Keep Assist, Lane Departure Warning, and a Blind Spot Monitor that alerts the driver of approaching vehicles when changing lanes. Automatic High Beam helps prevent glare for oncoming drivers, while Adaptive Cruise Control, Weaving Alert, and Rear Crossing Traffic Alert provide extra confidence, especially in busy parking areas.

Complementing these driver-assist technologies are six airbags, ABS with EBD, Electronic Stability Program, and Hill Hold Control—ensuring maximum safety and stability in various driving conditions. With its competitive pricing, advanced technology, comprehensive safety features, bold design, and outstanding fuel efficiency, the all-new Suzuki Fronx proves to be a smart and reliable choice for Filipino drivers seeking a versatile and secure daily ride.