Honda Philippines Welcomes Takeshi Kobayashi as New President to Drive Next Chapter of Growth

Honda Philippines, Inc. (HPI) is proud to announce the appointment of Mr. Takeshi Kobayashi as its new President, effective April 2025. With over 25 years of extensive experience across Honda’s global operations, Mr. Kobayashi brings with him a solid track record of leadership in Japan, Europe, and most recently in India. His in-depth understanding of the motorcycle industry, combined with his global perspective, is expected to elevate HPI’s strategic direction and reinforce its position as a key player in the Philippine mobility market.

Mr. Kobayashi began his career at Honda Motor Co., Ltd. in 1999, rising through roles in HR and domestic motorcycle sales before expanding his influence in the Overseas Operations Office. He held key positions in Europe through Honda Motor Europe Ltd. and later took on responsibilities for global sales strategy at Honda’s headquarters. From 2022 to early 2025, he served as Director of Honda Motorcycle & Scooter India Pvt. Ltd., where he helped the subsidiary achieve the highest global sales volume for Honda motorcycles in the last fiscal year.

Under his leadership, HPI aims to deepen its engagement with the Filipino riding community and grow both its internal combustion engine (ICE) and electric vehicle (EV) motorcycle offerings to exceed 1 million units in combined sales and production. Mr. Kobayashi is also focused on enhancing Honda’s Power Products Business and delivering customer-centric innovations. Backed by integrated marketing and customer service efforts, his vision aligns with Honda’s global brand message: The Power of Dreams. How We Move You. Create. Transcend. Augment. HPI remains committed to working closely with government, suppliers, dealers, and customers to shape the future of mobility in the Philippines.

For more information, visit www.hondaph.com or follow Honda Philippines on Facebook, Instagram, YouTube, and TikTok.