Royal Enfield Introduces Groundbreaking Global Warranty Program

• First Indian Automotive Brand to Offer a Global Warranty
  

Royal Enfield, a global leader in the mid-size motorcycle segment (250-750cc), has announced the launch of a groundbreaking consumer program, the ‘Borderless Warranty Program.’ This initiative makes Royal Enfield the first Indian automotive brand to offer a global warranty, providing riders with the unprecedented freedom to explore new horizons without the worry of maintenance concerns. The Borderless Warranty Program is set to redefine adventure and customer experience, reinforcing Royal Enfield’s commitment to its global community of riders.

Global Coverage and Assurance

The Borderless Warranty Program is designed to inspire worry-free exploration by allowing riders to avail themselves of warranty benefits across multiple countries. This program will be available in all Asia Pacific countries, including Thailand, Indonesia, Australia, New Zealand, Japan, Korea, Malaysia, the Philippines, Cambodia, and Vietnam. The warranty applies to all motorcycles currently under warranty and to new motorcycles purchased from Royal Enfield authorized stores worldwide. With the backing of over 3000 Royal Enfield authorized service touchpoints across 2605 cities in 70+ countries, riders can now embark on their journeys with greater confidence.

A Commitment to Rider Satisfaction

Yadvinder Singh Guleria, Chief Commercial Officer of Royal Enfield, commented on the launch, stating, “At Royal Enfield, we are dedicated to fostering a vibrant global community of riders who share our passion for exploration and adventure. With the introduction of the Royal Enfield Borderless Warranty Program, we aim to redefine customer experience by offering unprecedented levels of support and assurance to riders across the world.” This initiative highlights Royal Enfield’s ongoing commitment to rider satisfaction and further amplifies the brand’s ethos of ‘pure motorcycling.’

Encouraging Global Exploration

Royal Enfield’s Borderless Warranty Program underscores its mission to inspire riders worldwide to explore new horizons, discover diverse cultures, and forge unforgettable memories on their Royal Enfield motorcycles. By removing the burden of maintenance concerns, this program encourages riders to ride more, explore more, and embrace the spirit of adventure, no matter where they are in the world.

Setting New Standards in the Industry

The launch of the Borderless Warranty Program reaffirms Royal Enfield’s position as a pioneering force in the global mid-size motorcycle industry. By setting new standards for customer care and satisfaction, Royal Enfield continues to inspire a global community of riders to pursue their passion for motorcycling and adventure with unmatched support and assurance.

For more details, please visit www.royalenfield.com/borderless-warranty/.