All-New Toyota ATIV – TMP’s Most Affordable Electrified Sedan

By motoph admin on October 15, 2025

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Toyota Motor Philippines (TMP) continues its push toward accessible electrified mobility with the launch of the All-New Toyota ATIV, a stylish and modern subcompact sedan designed to deliver an “elevATIVe” driving experience. Positioned alongside the Toyota Vios, the ATIV introduces TMP’s most affordable Hybrid Electric Vehicle (HEV) to date, making hybrid technology more attainable for Filipino drivers.

Built for today’s practical professionals and young families, the All-New ATIV combines Toyota’s proven quality, durability, and reliability with enhanced comfort, technology, and fuel efficiency. “The All-New Toyota ATIV is another statement of Toyota’s continued mission to bring electrified mobility within reach of more Filipinos,” said Elijah Sue Marcial, TMP First Vice President for Vehicle Sales Operations. “It’s the perfect first car for those who want to take a bold step into hybrid mobility—simple, efficient, and backed by Toyota’s trusted reputation.”

Under the hood, the 1.5 HEV CVT variant headlines the lineup, delivering a smooth 111 HP through a hybrid powertrain that balances smart power and fuel economy. Complementing it are efficient 1.3L and 1.5L gasoline variants available in both CVT and manual transmissions, giving customers flexible choices for performance and practicality. The ATIV also impresses with a bold fastback silhouette, LED headlamps, and refined interiors highlighted by leather seats (HEV), a 7” digital multi-information display, and up to a 10.1” touchscreen with wireless Apple CarPlay® and Android Auto™.

Safety remains a top priority, with the Toyota Safety Sense (TSS) suite available on the HEV variant, offering advanced driver aids such as Pre-Collision System, Lane Tracing Assist, Lane Departure Alert, and Adaptive Cruise Control. Standard across all variants are multiple airbags, ABS with Brake Assist, Vehicle Stability Control, Blind Spot Monitor, and ISOFIX mounts. Premium features such as an electronic parking brake, wireless charger, push start system, and panoramic view monitor are also available in higher variants.

The All-New Toyota ATIV is available nationwide beginning October 2025, with prices starting at PHP 916,000 for the 1.3 E M/T and up to PHP 1,208,000 for the 1.5 HEV CVT. It comes in a range of vibrant colors including Gray Metallic, Scarlet SE, Metal Stream Metallic, Platinum White Pearl, and Attitude Black Mica combinations. Public can see it up close at the official launch event from October 24 to 26 at the BGC Amphitheater, High Street, Taguig City. With Toyota’s extensive dealership network and renowned aftersales service, the ATIV promises a complete, worry-free ownership experience for every Filipino motorist.

All-New Toyota ATIV – Full Specifications (Philippine Market, 2025)

Category	ATIV 1.5 HEV CVT	ATIV 1.5 G CVT	ATIV 1.3 E CVT	ATIV 1.3 E M/T
Engine Type	1.5L 4-Cylinder In-line Hybrid Electric	1.5L 4-Cylinder In-line DOHC 16V	1.3L 4-Cylinder In-line DOHC 16V	1.3L 4-Cylinder In-line DOHC 16V
Fuel Type	Gasoline + Electric Motor	Gasoline	Gasoline	Gasoline
Displacement (cc)	1,490 cc (Hybrid System)	1,496 cc	1,329 cc	1,329 cc
Maximum Output	111 HP (Combined System Output)	105 HP @ 6,000 rpm	97 HP @ 6,000 rpm	97 HP @ 6,000 rpm
Maximum Torque	141 Nm (System)	138 Nm @ 4,200 rpm	121 Nm @ 4,200 rpm	121 Nm @ 4,200 rpm
Transmission	Continuously Variable Transmission (CVT)	CVT	CVT	5-Speed Manual
Drive System	Front-Wheel Drive	Front-Wheel Drive	Front-Wheel Drive	Front-Wheel Drive
Fuel System	Hybrid Synergy Drive	EFI (Electronic Fuel Injection)	EFI	EFI
Dimensions (L x W x H)	4,425 mm x 1,740 mm x 1,480 mm	4,425 mm x 1,740 mm x 1,480 mm	4,425 mm x 1,740 mm x 1,480 mm	4,425 mm x 1,740 mm x 1,480 mm
Wheelbase	2,620 mm	2,620 mm	2,620 mm	2,620 mm
Ground Clearance	150 mm	150 mm	150 mm	150 mm
Curb Weight	1,140 kg	1,110 kg	1,070 kg	1,050 kg
Seating Capacity	5	5	5	5
Suspension (Front / Rear)	MacPherson Strut / Torsion Beam	MacPherson Strut / Torsion Beam	MacPherson Strut / Torsion Beam	MacPherson Strut / Torsion Beam
Brakes (Front / Rear)	Ventilated Disc / Drum	Ventilated Disc / Drum	Ventilated Disc / Drum	Ventilated Disc / Drum
Steering Type	Electric Power Steering (EPS)	EPS	EPS	EPS
Wheels & Tires	16” Alloy, 195/55 R16	16” Alloy, 195/55 R16	15” Alloy, 185/60 R15	15” Steel, 185/60 R15
Exterior Features	LED Headlamps, Rear Sequential Turn Signals, Auto-Folding Mirrors, Chrome Accents	LED Headlamps, Chrome Grille, Power Mirrors	Halogen Headlamps, Body-Colored Bumpers	Halogen Headlamps, Black Grille
Interior Features	Leather Seats, 10.1” Display Audio (Wireless Apple CarPlay® / Android Auto™), 7” Digital MID, Wireless Charger, Push Start, Smart Entry, Electronic Parking Brake with Brake Hold	Fabric Seats, 7” Display Audio, Smart Entry, Push Start	Fabric Seats, 7” Display Audio, Manual A/C, Push Start	Fabric Seats, 2-DIN Audio, Manual A/C, Key Start
Safety Features	Toyota Safety Sense (Pre-Collision System, Lane Tracing Assist, Lane Departure Alert, Adaptive Cruise Control, Auto High Beam), 6 Airbags, ABS with Brake Assist, Vehicle Stability Control, Blind Spot Monitor, ISOFIX	6 Airbags, ABS with Brake Assist, Vehicle Stability Control, Blind Spot Monitor, ISOFIX	Dual Airbags, ABS with Brake Assist, Vehicle Stability Control, ISOFIX	Dual Airbags, ABS, Vehicle Stability Control, ISOFIX
Additional Features	Panoramic View Monitor, Drive Mode Select (Eco/Normal/Sport), Regenerative Braking	Panoramic View Monitor, Cruise Control	Standard Rear Camera	Rear Parking Sensors
Available Colors	Gray Metallic / Attitude Black Mica, Scarlet SE / Attitude Black Mica, Platinum White Pearl / Attitude Black Mica	Gray Metallic, Scarlet SE, Platinum White Pearl	Gray Metallic, Scarlet SE, Metal Stream Metallic	Gray Metallic, Scarlet SE, Metal Stream Metallic
SRP (PHP)	1,198,000 – 1,208,000	1,069,000 – 1,084,000	980,000 – 995,000	916,000 – 931,000

Retail Availability: October 2025 Nationwide
Public Launch: October 24–26, 2025 at BGC Amphitheater, High Street, Taguig City
Backed by: Toyota Motor Philippines’ extensive aftersales service and dealer network