Mio Fazzio Collective in Ukay Ta Bai’s Spot!YOUnique Finds at Cebu’s Flea Market Culture

Cebu, Philippines – Yamaha Motor Philippines, Inc. is on the lookout for YOUnique spots beyond the country’s capital, and this time, it’s Cebu’s vibrant flea market culture in the spotlight. Through its #StartYOUniqueness campaign, the Yamaha Mio Fazzio Collective has teamed up with Ukay Ta Bai!, a local favorite for Gen Zs seeking curated thrift gems, upcycled fashion, and indie art. The collaboration celebrates self-expression and riding confidence, blending the energy of Cebu’s coolest community bazaar with the style-forward identity of the Mio Fazzio.

Ukay Ta Bai (UTB) has grown from a small weekend thrift gathering into Cebu’s go-to hub for fashion hunters and creatives alike. With stalls full of vintage denim, handcrafted accessories, and unique finds, UTB perfectly matches the character of Yamaha’s Mio Fazzio—an automatic motorcycle designed with modern styling, bold colors, and practical features for today’s youth. Beyond mobility, Mio Fazzio is a lifestyle piece that moves with culture, echoing the individuality and rhythm of the Gen Z generation.

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Since its launch in 2022, Yamaha’s “Start Youniqueness” campaign has been more than just a slogan—it’s an open invitation to show up authentically. The Mio Fazzio’s minimalist yet modern design adapts to any aesthetic, whether it’s a thrift shopper’s weekend crawl, a coffee run, or a late-night ride for milk tea. With ample storage, nimble handling, and comfort that lasts, the Mio Fazzio offers Gen Zs not just function, but a boost of confidence to live out their curated lifestyles.

At the Cebu leg, Yamaha brought the Mio Fazzio directly into the UTB experience, placing it alongside racks of vintage treasures, art booths, and interactive spaces that reflect Gen Z’s creative energy. Visitors enjoyed unique activities, a Mio Fazzio display that looked straight out of a mood board, and the chance to complete the Mio Fazzio Rush Card for exclusive gifts. Starting this August, Yamaha and Ukay Ta Bai will bring the collaboration across three different Cebu locations, highlighting sustainable fashion, local art, and the celebration of identity. In this partnership, the message is clear: No gatekeeping. Just show up. Mix eras. Start YOUniqueness.