Forging Elegance in Mobility: Hongqi’s Grand Unveiling of Its Premier Dealership

By Kit Pilla on September 15, 2023

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A momentous event is on the horizon as Hongqi, the epitome of Chinese luxury, prepares to unveil its flagship dealership in the vibrant Bonifacio Global City. This extraordinary launch event, spearheaded by the brand’s exclusive distributor in the Philippines, EVOxTerra, Inc., under the visionary leadership of President Rashid Delgado, heralds a new era in premium mobility. It extends a warm invitation to Filipinos to immerse themselves in the legacy and innovation embodied by Hongqi.

Heritage:

A Journey of Nobility In 1958, history was made when the first Hongqi luxury sedan rolled off the production line under the watchful eye of the China FAW Group Corporation. This marked not just the birth of an automobile but the emergence of China’s prowess in the automotive world. Hongqi led the way, pioneering the automotive industry in China.

This momentous occasion gave birth to a “national automobile brand,” a symbol of pride for millions of Chinese citizens. For decades, Hongqi’s exclusivity remained unwavering, reserved for top-ranking government officials, distinguished personalities, and international dignitaries. It was more than a mere vehicle; it symbolized status and importance. Hongqi became synonymous with nobility.

Elegance and Innovation:

Hongqi’s Continuing Odyssey Hongqi’s relentless pursuit of elegance and innovation has propelled it to the forefront of China’s automotive evolution. The brand consistently showcases its engineering prowess, shaping the landscape of Chinese automobile brands. This transformation and resurgence have positioned Hongqi as the flag-bearer of Chinese automotive excellence.

The name “Hongqi” holds profound significance, translating to “red banner” in Chinese. It embodies a nation’s pride, symbolizing resilience, strength, and grandeur.

Crafting Hongqi’s Design Excellence Leading Hongqi’s design transformation is Giles Taylor, the brand’s Global VP of Design and Chief Creative Officer. With a storied career in the automotive industry, Taylor’s name resonates with innovation and excellence. His creative guidance ensures Hongqi’s design philosophy harmoniously blends heritage and modernity, resulting in vehicles that epitomize craftsmanship and engineering marvel. Under Taylor’s influence, Hongqi’s future designs promise to captivate discerning tastes, reinforcing the brand’s dedication to elegance and prestige.

Empowering Choice:

Hongqi’s Dual-Power Approach Hongqi’s entry into the Philippine market signifies EVOxTerra’s profound commitment to offering diverse mobility solutions to cater to a broad spectrum of preferences and needs. Rooted in tradition yet ceaselessly innovating for the future, Hongqi introduces a captivating blend of battery electric and petrol-powered vehicles. This dual approach ensures customers can choose from a range of cutting-edge, eco-conscious electric models or embrace the classic sophistication and performance of petrol-powered vehicles. Whether one seeks the quiet efficiency of electric driving or the exhilaration of traditional combustion engines, Hongqi’s diverse fleet promises to deliver a driving experience that surpasses expectations.

Unveiling: The Hongqi Vehicle Lineup for the Philippines Battery Electric Vehicles (BEV)

Hongqi E-HS9

At the heart of Hongqi’s grand debut in the Philippines lies an exquisite lineup of vehicles set to redefine luxury and sophistication. Leading the pack is the E-HS9, symbolizing elegance, innovation, and opulence. With its luxurious cabin layout, accommodating 6/7 passengers, large capacity batteries from CATL, and a dual-motor all-wheel-drive system, the E-HS9 is not just a fully electric SUV; it’s an experience waiting to be unveiled. It represents the pinnacle of Hongqi’s engineering prowess, embodying the brand’s commitment to excellence in the realm of new energy vehicles.

Hongqi E-QM5

The Hongqi E-QM5 exemplifies Hongqi’s dedication to delivering next-generation mobility solutions to a wider audience. Offering generous space, an impressive long-distance range, and a suite of cutting-edge driver assistance features, the Hongqi E-QM5 stands as the perfect electric vehicle for individuals seeking a harmonious blend of opulence and practicality.

As Hongqi prepares to unveil this distinguished fleet in the Philippines, it invites the public to embark on a journey of elegance, innovation, and pride. Each model carries the legacy of a brand that has redefined what it means to travel in style.

Internal Combustion Engine (ICE)

The H5 continues Hongqi’s tradition of grandeur, featuring a panoramic sunroof that welcomes the sunshine by day and the starry sky by night. Its comfortable seats, equipped with an eight-point pneumatic massage system, elevate the driving experience, turning long journeys into leisurely strolls. With an intelligent ecosystem and a design paying homage to tradition, the H5 encapsulates the essence of Hongqi.

Hongqi’s flagship sedan, the H9, boasts a chic and refined design that prioritizes user convenience. It features premium leathers, exquisite surfaces, and trim embellished with brushed aluminum accents. The H9 comes comprehensively equipped with a range of convenience, safety, driver assistance, and infotainment features. These include retractable door handles, a four-zone climate control system, as well as adjustable, ventilated, and massaging seats for both front and rear occupants. Without a doubt, the H9 guarantees a truly sophisticated driving experience.

Hongqi’s Grand Entry:

The Showroom Hongqi’s presence in the Philippines is solidified with the grand opening of its flagship showroom this September on the ground floor of the Asian Century Center, Bonifacio Global City. The showroom design promises an immersive experience that fosters interaction between customers, cars, and the brand.