Suzuki Motorcycle Philippines commenced the year with a thrilling thanksgiving ride, expressing gratitude to media and vlogger friends for their unwavering support in 2023.
In 2024, Suzuki promises to go FULL THROTTLE AHEAD, committing to deliver motorcycles that are not only trustworthy and fuel-efficient but also powerful, stylish, and exhilarating to ride. These qualities have earned Suzuki enduring love from Filipinos, and the company vows to exceed expectations with innovations throughout 2024.
The year began with an unforgettable road trip, where media friends experienced Suzuki’s diverse range of motorcycles, covering various models. The ride, spanning 115km from Suzuki Philippines’ plant in Calamba, Laguna, to La Luz Beach Resort in Laiya, San Juan Batangas, highlighted the fuel efficiency, power, and superb handling of Suzuki motorcycles, which included the V-Strom 250SX, Gixxer 250, Raider R150, Burgman Street EX, Avenis, Skydrive Crossover, and the newly introduced Smash Fi.
The excitement continued with team-building activities, emphasizing grit, agility, and responsive teamwork—similar to the synergy between a rider and their Suzuki motorcycles. Winners received cash prizes, and the night concluded with fellowship, good food, drinks, music, and lively conversations by the bonfire. A visit to Kuya Oliver’s Gotohan in San Juan, Batangas, added a local flavor to the event.
Key figures present at the event included President Koichiro Hirao, Managing Director Norminio Mojica, Motorcycle Sales and Marketing Division Head Mr. Joey Salavarria, Assistant to the General Manager Mr. Daigo Morikawa, Group Heads – for Marketing Communications Ms. Edelyn Yanilla; for Products and Data – Ms. Victoria Caringal and for Field Marketing – Mr. Johnny De Guzman.
Suzuki extends its heartfelt appreciation to media and vlogger friends for making this another unforgettable occasion. Full throttle on in 2024! Oras na Para MagMotor!
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