MANILA, Philippines – July 2026 – Suzuki Philippines Incorporated (SPH) continues to strengthen its nationwide dealership network as it rolls out a series of dealership milestones from July to September 2026. Through new dealership groundbreakings, relocations, relaunches, renovations, and facility upgrades, the company and its dealer partners reaffirm their commitment to bringing Suzuki products and aftersales services closer to more Filipino customers while enhancing the overall ownership experience.
Despite a challenging business environment, Suzuki’s dealer partners continue to invest in the brand, reflecting their confidence in Suzuki Philippines’ long-term growth strategy. Leading the expansion is Elite North Autocars, Inc., which will break ground on the new Suzuki Auto Iguig 3S dealership in Cagayan on July 23 while simultaneously relocating Suzuki Auto Tuguegarao to a larger and more accessible 3S Satellite facility. In the Visayas, Sakura Autoworld, Inc. will relaunch Suzuki Auto Tacloban in a new standalone 3S facility on August 5, followed by the expanded Suzuki Auto Iloilo on August 7, which will also feature an e VITARA charging station in preparation for Suzuki’s future electrified vehicle lineup.
Suzuki’s network enhancement also extends to Cebu and Metro Manila. Suzuki Auto SM Consolacion, operated by Cebu Autocentrale Corporation, will reopen on August 7 following a comprehensive renovation featuring updated corporate identity signages and modernized customer facilities. Meanwhile, Wheels, Inc. will reopen Suzuki Auto Manila Bay in September at its new Pasay City location, offering improved accessibility, enhanced safety, and a more convenient dealership experience for customers in Metro Manila.
Norihide Takei, Director and General Manager for the Automobile Division of Suzuki Philippines, thanked the company’s dealer partners for their continued trust and investment in the brand. “Each new dealership, relocation, renovation, and facility enhancement represents more than an investment in infrastructure—it is a shared commitment to providing a better ownership experience for our customers and bringing Suzuki closer to more Filipino communities,” he said. The company added that these milestones highlight the strength of its dealer network as Suzuki continues expanding its nationwide footprint and preparing for the future of mobility in the Philippines.
| Dealership | Dealer Partner | Milestone | Date | Location | Highlights |
|---|---|---|---|---|---|
| Suzuki Auto Iguig | Elite North Autocars, Inc. | Groundbreaking of New 3S Dealership | July 23, 2026 | Barangay Sta. Teresa, Iguig, Cagayan | New full Sales, Service & Spare Parts dealership; fourth Suzuki dealership under Elite North Autocars |
| Suzuki Auto Tuguegarao | Elite North Autocars, Inc. | Relocation to 3S Satellite (3SS) | July 23, 2026 | Cagayan Valley Road, Tuguegarao City | Larger showroom and more accessible location |
| Suzuki Auto Tacloban | Sakura Autoworld, Inc. | Relaunch of New Standalone 3S Facility | August 5, 2026 | Abucay, Tacloban City | Expanded workshop and upgraded sales and aftersales facilities |
| Suzuki Auto Iloilo | Sakura Autoworld, Inc. | Relaunch after Renovation & Expansion | August 7, 2026 | Iloilo City | Upgraded showroom, enhanced aftersales operations, and e VITARA charging station |
| Suzuki Auto SM Consolacion | Cebu Autocentrale Corporation | Relaunch after Renovation | August 7, 2026 | SM Consolacion, Cebu | Updated corporate identity, improved showroom, and customer appreciation activities |
| Suzuki Auto Manila Bay | Wheels, Inc. | Reopening after Relocation | September 2026 | Pasay City | More strategic location with improved accessibility, customer safety, and parking |
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